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Warner’s Unbelievable UnWire

Thursday, February 21, 2013

From the brilliant minds at Warner's comes the bra you've been waiting for: The Unbelievable UnWire. We've dreamed of a bra with the support of an underwire, without the underwire. Of a bra that doesn't require hand washing. Of a bra that can survive through the rigors of a typical underwear drawer, that will provide support with – can it be done? - comfort! Well, they've done it. The Unbelievable UnWire features bendable, flexible "unwire," which replaces traditional underwire, thereby eliminating the poking and digging of a typical bra. Not to mention that it comes in two silhouettes – contour and push-up – and an amazing selection of both basic and bold colors. Don't wait. Shop now. It's beyond time to embrace everyday comfort.

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